Thursday, May 22, 2014

Textbooks Anyone?

As we draw towards the end of May, it is time for FBA sellers to think of going back to school and college.

Well not for FBA sellers themselves, but for their customers.

In about seven or eight weeks, students will begin looking for their new college and school textbooks.

You will need to be thinking of getting those books into the fulfilment centers in June and early July to catch the new crop of students.

Students can be demanding in that they want their textbooks very quickly so the FBA system is really great. If they want 24 hour shipping, you don't need to worry, amazon has that covered.

Students are happier with FBA sellers for the purpose of getting the book in their hands on time.

Make particularly sure though that the book description is correct. Students often don't check a books edition number. This means the probability that the book is returned, ok if the student bought early and sends the book back quickly. A pain if they wait a week or two and you are left holding a textbook until after the New Year, that is also a very good textbook selling period.

If you are thinking of selling a few textbooks for the first time here are a few tips:

  • Buy the most recent editions that you can. If a textbook is on its 8th Edition and you see the 3rd Edition not matter how cheap leave it alon.
  • Check the publication year on the front piece. Again get the most recent publication date. Anything earlier than ten years prior to the school year is probably too old.
  • Beware the old non core curriculum based textbooks. Most schools are changing curriculum in the next couple of years so current textbooks are nit going to have a long shelf life.
  • Invest in some label removing fluid like Goo Gone It works wonders at removing old used college bookstore labels. A bottle can cleans several dozen books and you can upgrade your listing from acceptable to good or better if the book is unmarked.

With all that, the next few weeks are the biggest opportunity for sales before the Holidays. Good Luck and have a great back to school season.

Friday, May 2, 2014

April Came in Winth the Speed of a Slug

April was certainly a slow month to begin  with.

It was the second lowest sales month of the year so far.  Only just over $370 for the whole month.

Sales figures show this month to have only been marginly better than February with $317 in total sales, and remember February has ltwo less days than April this year.

It is not a surprise though, in retail for April there was a lot of competition, from gift sellers, remember Easter and all that lovely chocolate was in the mix.

I did get a boost in sales over Easter too. Selling several religious books and a few childrens books like "The First Easter Egg" over that week-end.

That is a thing to remember, whatever your business model, you can always benefit from cross-over sales.